A freelance social media content creator and marketer, I have over 10 years experience of helping companies and individuals expand their brand awareness, exposure and reach. A passionate promoter of online content, I have more than 1 million followers across my personal brand (All About Psychology), including over 890,000 Facebook followers.
I love the challenge of designing, planning, and executing social media content marketing campaigns which align with strategic objectives and goals.
The following portfolio of work represents just a sample of the freelance brand awareness, social media and content marketing campaigns I have been involved with over the last decade.
Responsible for devising and running a social media content marketing campaign designed to raise awareness of the Adaptas brand and the professional workplace training & coaching services provided by the company. Working closely with the social media and marketing team I put in place a content marketing calendar in order to facilitate the regular creation and promotion of strategically aligned content (article, video, image) across multiple social media channels.
Article content produced to promote the Adaptas Emotionally Intelligent Leader Workshop and the book written by the CEO & Founder of Adaptas, Dr. Celine Mullins.
Image produced to promote Adaptas blog post on workplace communication skills.
Work with in-house content strategists to help deliver their client marketing and brand management services e.g. article marketing to promote Husson University Online.
Work with in-house digital marketing team to help deliver their client content creation and publishing services.
In conjunction with my psychology website and social media channels, I have run advertising campaigns for the following clients in the educational sector.
In addition to undertaking freelance social media and content marketing work with high-profile companies and agencies, I have also worked in a freelance capacity on behalf of many individual clients.
Creating and promoting high-quality content is something I have been doing successfully for over a decade both for my own brand (All About Psychology) and strategically on behalf of my clients. As a result, developing and distributing social media content designed to engage and strategically support marketing initiatives across multiple platforms is what I do on a daily basis.
By crafting content designed to engage and spark interest, I have attracted more than 1 million followers across my social media channels. I hope this stands as testament, along with my experience in the field, to the high level of professionalism, enthusiasm and commitment that I would bring to any freelance social media or content marketing work role.
"David Webb is a rare bird indeed. He has a deep understanding of human behavior and psychological science, and he is also a keen translator who values plain language and wit . He knows the marketplace of ideas, and perhaps more than anyone has tapped into its potential" (Wray Herbert, columnist for Newsweek, Scientific American Mind, The Huffington Post and former editor-in-chief of Psychology Today).